Comments on: Google: Forms & Landing Pages are Key http://bokardo.com/archives/google-forms-landing-pages-are-key/ Interface Design & UX by Joshua Porter Wed, 28 Sep 2011 20:28:57 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Mart Gordon http://bokardo.com/archives/google-forms-landing-pages-are-key/#comment-296975 Mart Gordon Tue, 16 Feb 2010 08:56:13 +0000 http://bokardo.com/?p=1606#comment-296975 @ash the X axis is labelled as ROI potential. @John G it seems to me a fair assumption that the biggest barrier to conversion on most sites would be badly designed forms that are too laborious to fill in, request irrelevant data and so on. The graph can help persuade clients of the benefits of a usability study and UX centered redesign on their site. @ash the X axis is labelled as ROI potential.

@John G it seems to me a fair assumption that the biggest barrier to conversion on most sites would be badly designed forms that are too laborious to fill in, request irrelevant data and so on.

The graph can help persuade clients of the benefits of a usability study and UX centered redesign on their site.

]]> By: John G. http://bokardo.com/archives/google-forms-landing-pages-are-key/#comment-296956 John G. Wed, 10 Feb 2010 06:55:56 +0000 http://bokardo.com/?p=1606#comment-296956 That is quite interesting... I wouldn't think redesigning the forms would make visitors return to your site, but I do know there is an awful amount of forms out there that are pretty disencouraging for anyone to fill. That is quite interesting… I wouldn’t think redesigning the forms would make visitors return to your site, but I do know there is an awful amount of forms out there that are pretty disencouraging for anyone to fill.

]]> By: ash http://bokardo.com/archives/google-forms-landing-pages-are-key/#comment-296954 ash Tue, 09 Feb 2010 22:41:58 +0000 http://bokardo.com/?p=1606#comment-296954 What does the X Axis of the graph cited indicate, an increased ROI? What sort of statistics drove these numbers? What does the X Axis of the graph cited indicate, an increased ROI? What sort of statistics drove these numbers?

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