http://www.cluetrain.com/

Wiki’s are an incredibly efficient method for collaborative writing (e.g. Wikipedia and manual writing). But Wikis don’t define Web 2.0 because the goal of a Wiki is to create once voice with the “discussion” accessible on a tab which behind the main article. The core culture of Web 2.0 is multivocal - with the identify of each voice easily defined — think blogs and social networks.

I think we are just at the beginning of content management. Bloggers are pushing Wordpress to its limits. Wordpress is extensible, to a point. Drupal is ascending. Created by hard core geeks its had some usability issues and has been hard to theme. But its basic design—slim core with easy hooks for module writers to extend function—is powerfully elegant. And now with version 6, the Drupal folk are reaching out to designers by making it possible to theme without knowing PHP.

The result is that individuals and small organizations will be able to build powerful sites at low cost, using a lego-like set of web 2.0 functionalities.

In short, I think we are at the beginning of the content management era. Drupal and the like will lead the way.

Great point about understanding what NOT to build. As a young company, there seems to be so much opportunity, so much we COULD do, and so many potential investors wanting us to jump into different avenues. Focus, focus, focus seems to be the key. Anyway, thanks again - looking forward to looking at the slides.

So knowing what not to do, where not to spend a lot of energy, is crucial to success.

it is a project environment. The actions you undertake to reach your goal should be limited, but as well thought-over well otherwise that limitation could easily have a reverse effect. But again not every designer has great ideas …