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	<title>Comments on: What it means when a client says &#8220;Pop&#8221;</title>
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	<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/</link>
	<description>Interface Design &#38; UX by Joshua Porter</description>
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		<title>By: What it means when a client says &#8220;Pop&#8221; &#171; iLab</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-148017</link>
		<dc:creator>What it means when a client says &#8220;Pop&#8221; &#171; iLab</dc:creator>
		<pubDate>Sat, 13 Oct 2007 14:52:57 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-148017</guid>
		<description>[...] it means when a client says&#160;&#8220;Pop&#8221;  Posted on September 6, 2007 by Lab Technician   What it means when a client says &#8220;Pop&#8221; I&#8217;ve come to rely on two design terms that really help in these situations. One term is [...]</description>
		<content:encoded><![CDATA[<p>[...] it means when a client says&nbsp;&ldquo;Pop&rdquo;  Posted on September 6, 2007 by Lab Technician   What it means when a client says &ldquo;Pop&rdquo; I&rsquo;ve come to rely on two design terms that really help in these situations. One term is [...]</p>
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		<title>By: plau</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146927</link>
		<dc:creator>plau</dc:creator>
		<pubDate>Fri, 21 Sep 2007 15:30:38 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146927</guid>
		<description>@ drew m.
&quot;I had a boss whose favorite design criticism was â€œItâ€™s just not sexy enough.â€ &quot;

Thats is exactly what my boss sometimes said :-).
In other words he had no idea how to make better.</description>
		<content:encoded><![CDATA[<p>@ drew m.<br />
&#8220;I had a boss whose favorite design criticism was â€œItâ€™s just not sexy enough.â€ &#8221;</p>
<p>Thats is exactly what my boss sometimes said <img src='http://bokardo.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> .<br />
In other words he had no idea how to make better.</p>
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		<title>By: Josh</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146753</link>
		<dc:creator>Josh</dc:creator>
		<pubDate>Wed, 19 Sep 2007 19:18:10 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146753</guid>
		<description>Great point, pepelicious. It&#039;s a two-way street, and those designers who navigate it easiest will be the ones who can frame design ideas in terms of business goals. Well put!</description>
		<content:encoded><![CDATA[<p>Great point, pepelicious. It&#8217;s a two-way street, and those designers who navigate it easiest will be the ones who can frame design ideas in terms of business goals. Well put!</p>
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		<title>By: pepelicious</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146752</link>
		<dc:creator>pepelicious</dc:creator>
		<pubDate>Wed, 19 Sep 2007 19:13:29 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146752</guid>
		<description>On the other side of this coin, I feel it&#039;s just as important for designers to learn the language of business.

It&#039;s pretty easy for a creative person to translate words like &quot;pop&quot; or &quot;web 2.0&quot; in to a design. However I imagine it&#039;s a little more difficult for a business person to translate things like &quot;We did this because it&#039;s more readable&quot; in to revenue projections.

It&#039;s really helpful for a designer to also present the same information as a business case: &quot;Tests have shown that if we do X you&#039;ll retain Y% more users and potentially increase revenue by Z becasue users will have a better experience.&quot;
Bring print outs from the many resources on the Web that back up your claims. 

Designers need to understand that this extra work makes the clients life a lot easier because a) they understand what you mean and b) they can make a better case to their boss why they should continue to fund the project.</description>
		<content:encoded><![CDATA[<p>On the other side of this coin, I feel it&#8217;s just as important for designers to learn the language of business.</p>
<p>It&#8217;s pretty easy for a creative person to translate words like &#8220;pop&#8221; or &#8220;web 2.0&#8243; in to a design. However I imagine it&#8217;s a little more difficult for a business person to translate things like &#8220;We did this because it&#8217;s more readable&#8221; in to revenue projections.</p>
<p>It&#8217;s really helpful for a designer to also present the same information as a business case: &#8220;Tests have shown that if we do X you&#8217;ll retain Y% more users and potentially increase revenue by Z becasue users will have a better experience.&#8221;<br />
Bring print outs from the many resources on the Web that back up your claims. </p>
<p>Designers need to understand that this extra work makes the clients life a lot easier because a) they understand what you mean and b) they can make a better case to their boss why they should continue to fund the project.</p>
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		<title>By: What It Means When A Client Says â€œPopâ€ - Linkosphere [ Ectio.us ]</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146651</link>
		<dc:creator>What It Means When A Client Says â€œPopâ€ - Linkosphere [ Ectio.us ]</dc:creator>
		<pubDate>Mon, 17 Sep 2007 11:41:10 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146651</guid>
		<description>[...] From bokardo.com [...]</description>
		<content:encoded><![CDATA[<p>[...] From bokardo.com [...]</p>
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		<title>By: California for Barack Obama</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146556</link>
		<dc:creator>California for Barack Obama</dc:creator>
		<pubDate>Fri, 14 Sep 2007 08:03:18 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146556</guid>
		<description>I used to think web 2.0 meant shiny(and cheesy) graphics that the ceo-level people loved but recently, I&#039;m seeing more of what it was meant to be.. simple and easy to use pages that do what they&#039;re meant to do instead of losing and confusing the user. To me, simple and bold pages are that &quot;pop&quot; you mention.

That&#039;s something the &quot;2.0&quot; look doesn&#039;t bring with it, but only a truly talented UI designer.</description>
		<content:encoded><![CDATA[<p>I used to think web 2.0 meant shiny(and cheesy) graphics that the ceo-level people loved but recently, I&#8217;m seeing more of what it was meant to be.. simple and easy to use pages that do what they&#8217;re meant to do instead of losing and confusing the user. To me, simple and bold pages are that &#8220;pop&#8221; you mention.</p>
<p>That&#8217;s something the &#8220;2.0&#8243; look doesn&#8217;t bring with it, but only a truly talented UI designer.</p>
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		<title>By: Christina Wodtke</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146162</link>
		<dc:creator>Christina Wodtke</dc:creator>
		<pubDate>Thu, 06 Sep 2007 15:48:42 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146162</guid>
		<description>Actually you should be grateful. &quot;Make it pop&quot; is nebulous enough you can come up with multiple solutions-- typesize, color, etc. When a client says &quot;make it bigger&quot; they may mean pop, but they&#039;ve stuck you with a crappy solution. 

Read Paula Sher&#039;s terrific &quot;Make it bigger&quot; for more....</description>
		<content:encoded><![CDATA[<p>Actually you should be grateful. &#8220;Make it pop&#8221; is nebulous enough you can come up with multiple solutions&#8211; typesize, color, etc. When a client says &#8220;make it bigger&#8221; they may mean pop, but they&#8217;ve stuck you with a crappy solution. </p>
<p>Read Paula Sher&#8217;s terrific &#8220;Make it bigger&#8221; for more&#8230;.</p>
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		<title>By: xoxoANP! &#187; links for 2007-09-06</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146150</link>
		<dc:creator>xoxoANP! &#187; links for 2007-09-06</dc:creator>
		<pubDate>Thu, 06 Sep 2007 10:23:36 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146150</guid>
		<description>[...] What it means when a client says â€œPopâ€ - Bokardo Oh lord, how many times have I heard this? I even used this phrase mockingly in a recent essay. (tags: onlinemarketing) [...]</description>
		<content:encoded><![CDATA[<p>[...] What it means when a client says â€œPopâ€ &#8211; Bokardo Oh lord, how many times have I heard this? I even used this phrase mockingly in a recent essay. (tags: onlinemarketing) [...]</p>
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		<title>By: Julian</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146129</link>
		<dc:creator>Julian</dc:creator>
		<pubDate>Thu, 06 Sep 2007 02:23:59 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146129</guid>
		<description>Great post. I always have trouble when trying to design a 2.0 look. Who makes the rules? Like you say in the end, when someone says &quot;2.0&quot; it sounds like a magic word, and it actually means a specific font, with &quot;x&quot; spacing, etc.</description>
		<content:encoded><![CDATA[<p>Great post. I always have trouble when trying to design a 2.0 look. Who makes the rules? Like you say in the end, when someone says &#8220;2.0&#8243; it sounds like a magic word, and it actually means a specific font, with &#8220;x&#8221; spacing, etc.</p>
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		<title>By: Josh</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146124</link>
		<dc:creator>Josh</dc:creator>
		<pubDate>Thu, 06 Sep 2007 01:09:24 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146124</guid>
		<description>Heri, Sarah...yeah they are closely related. The only distinction is perhaps the level at which we talk about them...when people say &quot;pop&quot;, they&#039;re usually talking about a single element and when they say &quot;cluttered&quot; they&#039;re usually talking about the whole page. 

But certainly the top level element in the visual hierarchy has the most visual weight. I use both all the time in that way.</description>
		<content:encoded><![CDATA[<p>Heri, Sarah&#8230;yeah they are closely related. The only distinction is perhaps the level at which we talk about them&#8230;when people say &#8220;pop&#8221;, they&#8217;re usually talking about a single element and when they say &#8220;cluttered&#8221; they&#8217;re usually talking about the whole page. </p>
<p>But certainly the top level element in the visual hierarchy has the most visual weight. I use both all the time in that way.</p>
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		<title>By: Sarah Cooper</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146115</link>
		<dc:creator>Sarah Cooper</dc:creator>
		<pubDate>Wed, 05 Sep 2007 20:46:26 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146115</guid>
		<description>Awesome post. Heri - I was thinking the same thing though - Can something that has the greatest visual weight not also be the highest in visual hierarchy? That is, doesn&#039;t hierarchy determine weight?</description>
		<content:encoded><![CDATA[<p>Awesome post. Heri &#8211; I was thinking the same thing though &#8211; Can something that has the greatest visual weight not also be the highest in visual hierarchy? That is, doesn&#8217;t hierarchy determine weight?</p>
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		<title>By: heri</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146114</link>
		<dc:creator>heri</dc:creator>
		<pubDate>Wed, 05 Sep 2007 19:51:33 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146114</guid>
		<description>i might be dumb but &quot;visual weight&quot; and &quot;visual hierarchy&quot; are the same thing for me, ie making important elements stand out. or at least they are strongly inter-related. or am i wrong on that one?</description>
		<content:encoded><![CDATA[<p>i might be dumb but &#8220;visual weight&#8221; and &#8220;visual hierarchy&#8221; are the same thing for me, ie making important elements stand out. or at least they are strongly inter-related. or am i wrong on that one?</p>
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		<title>By: What&#8217;s the Buzz All About? &#171; Bold Words</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146107</link>
		<dc:creator>What&#8217;s the Buzz All About? &#171; Bold Words</dc:creator>
		<pubDate>Wed, 05 Sep 2007 17:45:04 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146107</guid>
		<description>[...] even when they aren&#8217;t applicable or hold little meaning. For example, Josh Porter on Bokardo highlights the words some clients use to provide feedback: I was in a meeting the other day when someone said â€œI think [...]</description>
		<content:encoded><![CDATA[<p>[...] even when they aren&#8217;t applicable or hold little meaning. For example, Josh Porter on Bokardo highlights the words some clients use to provide feedback: I was in a meeting the other day when someone said â€œI think [...]</p>
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		<title>By: Ryan</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146105</link>
		<dc:creator>Ryan</dc:creator>
		<pubDate>Wed, 05 Sep 2007 15:42:13 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146105</guid>
		<description>That&#039;s funny, just last week I had a client say &quot;we need a brighter blue to make the site pop.&quot; I understood what she meant, but didn&#039;t necessarily agree. But of course, I did what any responsible designer would do, made my case and then did what the client wanted.</description>
		<content:encoded><![CDATA[<p>That&#8217;s funny, just last week I had a client say &#8220;we need a brighter blue to make the site pop.&#8221; I understood what she meant, but didn&#8217;t necessarily agree. But of course, I did what any responsible designer would do, made my case and then did what the client wanted.</p>
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		<title>By: Jason DeFontes</title>
		<link>http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146101</link>
		<dc:creator>Jason DeFontes</dc:creator>
		<pubDate>Wed, 05 Sep 2007 15:17:43 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/what-is-means-when-a-client-says-pop/#comment-146101</guid>
		<description>Needs more pizzazz.</description>
		<content:encoded><![CDATA[<p>Needs more pizzazz.</p>
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