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	<title>Comments on: You can&#8217;t be social by yourself</title>
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	<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/</link>
	<description>Interface Design &#38; UX by Joshua Porter</description>
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		<title>By: Adam Crowe - links for 2007-07-19</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143845</link>
		<dc:creator>Adam Crowe - links for 2007-07-19</dc:creator>
		<pubDate>Thu, 19 Jul 2007 00:55:32 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143845</guid>
		<description>[...] Bokardo - You canâ€™t be social by yourself &#8216;&#8221;experience design&#8221; is singular&#8230; it focuses too much on a singular user and their experience when most of what people are doing nowadays is having shared experiences. Thatâ€™s why I prefer social design, because you canâ€™t be social by yourself.&#8217; (tags: experiencedesign design designthinking socialdesign servicedesign words socialmedia ethnography) [...]</description>
		<content:encoded><![CDATA[<p>[...] Bokardo &#8211; You canâ€™t be social by yourself &#8216;&#8221;experience design&#8221; is singular&#8230; it focuses too much on a singular user and their experience when most of what people are doing nowadays is having shared experiences. Thatâ€™s why I prefer social design, because you canâ€™t be social by yourself.&#8217; (tags: experiencedesign design designthinking socialdesign servicedesign words socialmedia ethnography) [...]</p>
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		<title>By: Ungeek It &#187; Blog Archive &#187; Friday - Five Good Posts</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143681</link>
		<dc:creator>Ungeek It &#187; Blog Archive &#187; Friday - Five Good Posts</dc:creator>
		<pubDate>Fri, 13 Jul 2007 14:08:11 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143681</guid>
		<description>[...] Bokardo.com  You Can&#8217;t Be Social By Yourself. Joshua Porter has written a thought provoking piece on social media design. His thesis: &#8220;â€¦emphasis is on the human-to-human relationship, not the human-to-technology relationship.&#8221; [...]</description>
		<content:encoded><![CDATA[<p>[...] Bokardo.com  You Can&#8217;t Be Social By Yourself. Joshua Porter has written a thought provoking piece on social media design. His thesis: &#8220;â€¦emphasis is on the human-to-human relationship, not the human-to-technology relationship.&#8221; [...]</p>
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		<title>By: Heidi</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143446</link>
		<dc:creator>Heidi</dc:creator>
		<pubDate>Tue, 03 Jul 2007 12:51:29 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143446</guid>
		<description>@Gong Szeto: Wow, that is deep. Your comment and others are giving me a whole new perspective as I prepare for my next major project: a complete intranet overhaul. Already I&#039;m realizing the potential to design for employees to feel connected by the intranet across multiple office sites, whether or not they use an active tool like instant messaging.</description>
		<content:encoded><![CDATA[<p>@Gong Szeto: Wow, that is deep. Your comment and others are giving me a whole new perspective as I prepare for my next major project: a complete intranet overhaul. Already I&#8217;m realizing the potential to design for employees to feel connected by the intranet across multiple office sites, whether or not they use an active tool like instant messaging.</p>
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	<item>
		<title>By: Relazione: la tecnologia Ã¨ il mezzo &#171; Marketing For Nerds</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143433</link>
		<dc:creator>Relazione: la tecnologia Ã¨ il mezzo &#171; Marketing For Nerds</dc:creator>
		<pubDate>Mon, 02 Jul 2007 23:23:47 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143433</guid>
		<description>[...] via: Bokardo [...]</description>
		<content:encoded><![CDATA[<p>[...] via: Bokardo [...]</p>
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		<title>By: Grengo</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143397</link>
		<dc:creator>Grengo</dc:creator>
		<pubDate>Sun, 01 Jul 2007 16:30:42 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143397</guid>
		<description>What do your meen &quot;is there something between â€œsynchronousâ€ communication and â€œasynchronousâ€ communication?&quot;</description>
		<content:encoded><![CDATA[<p>What do your meen &#8220;is there something between â€œsynchronousâ€ communication and â€œasynchronousâ€ communication?&#8221;</p>
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		<title>By: Jeffrey Augustine Songco</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143386</link>
		<dc:creator>Jeffrey Augustine Songco</dc:creator>
		<pubDate>Sun, 01 Jul 2007 04:21:03 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143386</guid>
		<description>Or can you have fun by yourself...

&lt;a href=&quot;http://www.gus23.com&quot; rel=&quot;nofollow&quot;&gt;&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Or can you have fun by yourself&#8230;</p>
<p><a href="http://www.gus23.com" rel="nofollow"></a></p>
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		<title>By: Gong Szeto</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143374</link>
		<dc:creator>Gong Szeto</dc:creator>
		<pubDate>Sat, 30 Jun 2007 13:10:32 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143374</guid>
		<description>is there something between &quot;synchronous&quot; communication and &quot;asynchronous&quot; communication? 

is it &quot;semi-synchronous&quot;?

are you following where i am going with this? it&#039;s like &quot;bas-relief&quot; in art, that state that is neither 2D nor 3D, but 2 1/2 D.

there is something about social experiences that are mediated (in this case, some kind of invented interaction mediated by internet technology) that is neither asynchronous, nor fully synchronous, but somehwere in-between, and is clear to me that it has become as valid today as either fully understood temporal state. 

this in of itself is historically significant.</description>
		<content:encoded><![CDATA[<p>is there something between &#8220;synchronous&#8221; communication and &#8220;asynchronous&#8221; communication? </p>
<p>is it &#8220;semi-synchronous&#8221;?</p>
<p>are you following where i am going with this? it&#8217;s like &#8220;bas-relief&#8221; in art, that state that is neither 2D nor 3D, but 2 1/2 D.</p>
<p>there is something about social experiences that are mediated (in this case, some kind of invented interaction mediated by internet technology) that is neither asynchronous, nor fully synchronous, but somehwere in-between, and is clear to me that it has become as valid today as either fully understood temporal state. </p>
<p>this in of itself is historically significant.</p>
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		<title>By: Josh</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143355</link>
		<dc:creator>Josh</dc:creator>
		<pubDate>Fri, 29 Jun 2007 14:23:04 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143355</guid>
		<description>Rahul, great comment! I think you nail it...there is a sort of presence aspect to gaming, and it isn&#039;t always explicit interaction with other gamers. Just being there is social. 

It&#039;s kind of like leaving a TV on when you&#039;re home alone because you feel like you&#039;re not alone.

Lots to ponder there...</description>
		<content:encoded><![CDATA[<p>Rahul, great comment! I think you nail it&#8230;there is a sort of presence aspect to gaming, and it isn&#8217;t always explicit interaction with other gamers. Just being there is social. </p>
<p>It&#8217;s kind of like leaving a TV on when you&#8217;re home alone because you feel like you&#8217;re not alone.</p>
<p>Lots to ponder there&#8230;</p>
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		<title>By: Michael Clarke</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143354</link>
		<dc:creator>Michael Clarke</dc:creator>
		<pubDate>Fri, 29 Jun 2007 13:51:14 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143354</guid>
		<description>Useful - we&#039;re working on redesigning our old links library (of career resources) for students into something socially driven.  Obviously the model is social tagging - does that count as a shared experience, I wonder?  I know that del.icio.us has become a much more addictive passtime since I started actively working with a network of people and interesting pieces of content from complete strangers have an extra little buzz about them.  Del.icio.us also has that &quot;save for&quot; feature</description>
		<content:encoded><![CDATA[<p>Useful &#8211; we&#8217;re working on redesigning our old links library (of career resources) for students into something socially driven.  Obviously the model is social tagging &#8211; does that count as a shared experience, I wonder?  I know that del.icio.us has become a much more addictive passtime since I started actively working with a network of people and interesting pieces of content from complete strangers have an extra little buzz about them.  Del.icio.us also has that &#8220;save for&#8221; feature</p>
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		<title>By: Rahul</title>
		<link>http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143352</link>
		<dc:creator>Rahul</dc:creator>
		<pubDate>Fri, 29 Jun 2007 12:52:09 +0000</pubDate>
		<guid isPermaLink="false">http://bokardo.com/archives/you-cant-be-social-by-yourself/#comment-143352</guid>
		<description>Something I learned from a MMO game designer&#039;s blog was how to think about social design in the context of a massive multiplayer game like World of Warcraft. In that context it&#039;s important to understand being &quot;social&quot; as not necessarily an active choice by the user/player. It could be something as simple as experiencing the game while being aware of others co-existing in the same world. I thought that was a good point: many players of MMO games like WoW will never really interact with other players, perhaps because they&#039;re shy or whatever. But at the same time, the experience for them is increased due to the social nature of the beast -- ie. the fact that there are other players that they may come across and interact with, even if it&#039;s in a very simple way.

So in the context of social networks and writing software for the web, I try to remember that lesson: a lot of users are on your social website and actually very social people, but not necessarily being actively social with other people. Instead, they lurk and enjoy the background noise. So, creating a website that is low on active choices but high on passive experiences (such as something as simple as being aware of others&#039; presence) can be equally social.</description>
		<content:encoded><![CDATA[<p>Something I learned from a MMO game designer&#8217;s blog was how to think about social design in the context of a massive multiplayer game like World of Warcraft. In that context it&#8217;s important to understand being &#8220;social&#8221; as not necessarily an active choice by the user/player. It could be something as simple as experiencing the game while being aware of others co-existing in the same world. I thought that was a good point: many players of MMO games like WoW will never really interact with other players, perhaps because they&#8217;re shy or whatever. But at the same time, the experience for them is increased due to the social nature of the beast &#8212; ie. the fact that there are other players that they may come across and interact with, even if it&#8217;s in a very simple way.</p>
<p>So in the context of social networks and writing software for the web, I try to remember that lesson: a lot of users are on your social website and actually very social people, but not necessarily being actively social with other people. Instead, they lurk and enjoy the background noise. So, creating a website that is low on active choices but high on passive experiences (such as something as simple as being aware of others&#8217; presence) can be equally social.</p>
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