March 9th, 2006
On Intention
by Joshua Porter | 
2 Comments
Doc Searls on his new idea: the Intention Economy:
“In The Intention Economy, the buyer notifies the market of the intent to buy, and sellers compete for the buyer’s purchase. Simple as that.”
The whole piece is excellent.
ABOUT
Bokardo is a blog about interface design for social web sites and applications. I write about recommendation systems, identity, ratings, privacy, comments, profiles, tags, reputation, sharing, as well as the social psychology underlying our motivation to use (or not use) these things. If this sounds interesting to you, grab my RSS Feed. If you want to know more about me, check out my about page.
Designing for the Social Web
Building a social web site or application? I wrote a book just for you!
Find out more or order from Peachpit or Amazon
Greatest Hits
- Five Principles to Design By
- The Del.icio.us Lesson
- Designing for the Social Web: The Usage Lifecycle
- Facebook's Brilliant but Evil Design
- Digg's Design Dilemma (Part II)
- 7 Reasons Why Web Apps Fail
- 7 More Reasons Why Web Apps Fail
- Which Movie to Watch? An Overview of Recommendation Systems
- Ugliness, Social Design, and the MySpace Lesson
Upcoming Speaking Events
- Webstock '09
Wellington, NZ / Feb 16-20, 2009
LATEST POSTS
- Are Designers also Marketers?
- Book Recommendation: Letting Go of the Words
- The Live Web
- Slides from Leveraging Cognitive Bias Talk
- Activity-Centered Design
- Free chapter of Designing for the Social Web available
- My Proposals for 2009 SXSW Talks
- Passionates
- Tripit Employee Pretending to be Disgruntled Dopplr User?
- Can Interfaces be Evil?
Comments ( 2 Responses so far )
1. David Henderson on March 11th, 2006 (Comment) #
Yea but… how do we, consumers, get to Intention? Doesn’t that asume that we already know exactly what we want? How do we, consumers, know exactly what what we want? We spend some attention, filter it through the people we trust, and then arrive at intent.
There is no such thing as an Intention Economy. However, intention is a important component of the Attention economy. We need to stop inventing economies and develop the ones we already have.
2. Michael Bayler on March 11th, 2006 (Comment) #
Not sure I see the novelty or value of this angle, or, more specifically, a useful link with attention.