On Passive

Greg Yardley, on Yahoo’s Counterproductive Pyramid: “Once you start believing 90% of your audience is passive you can’t help but shape your existing communities and design new ones with the passive consumers in mind.”

Greg Yardley, on Yahoo’s Counterproductive Pyramid:

“Once you start believing 90% of your audience is passive you can’t help but shape your existing communities and design new ones with the passive consumers in mind.”

Published: February 22nd, 2006

Hi there. So...I'm trying an experiment. I'm experimenting with product design and growth hacking strategies on a new project called What to Wear. It's a super simple service that sends you a daily email containing clothing recommendations based on the weather. My focus is to make it really useful, and it's free to sign up. Let me know what you think!

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