The Web as Marketing? (inspired by Seth Godin)

by Joshua Porter  |   June 20th, 2005  |  shortlink: http://bokardo.com/p/133

If you had to define the Web in one word, what would it be?

How about: marketing. Yes, that much-maligned word that makes many run for the hills.

Don’t take my word for it, though. Go read Seth Godin’s latest: Marketing has a marketing problem. Then think about what it is that you do on the Web, and see if marketing fits in with that perception. Pretty close, right?

By the way, Seth’s feed is here.

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