TAG: microcopy

In detail: Square’s email receipt and feedback flow

Since paper receipts aren’t very useful these days, I’ve been choosing recently to have my receipts emailed to me. The other week I filled out my email address on a Square checkout device at my local coffee house (Atomic Cafe) and didn’t think much of it. But when I read the email receipt later I […]

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More on Burying the Sign Up Button

Why the counter-intuitive removal of sign-up actually helps you focus on your user’s goals.

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Update on my new book, Make them Care!

A quick update on the book that won’t write itself.

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Interface design is copywriting

Kind of impossible to separate the skills of interface design and copywriting.

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Writing Microcopy

The fastest way to improve your interface is to improve your copy-writing.

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