TAG: Interface Design

Redesigned: Facebook Logout Button

A more accurate version of Facebook’s logout button.

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How Instagram stays in focus

A quick look at Instagram’s unique release model: make what you have better instead of adding stuff.

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Netflix in danger of ruining their user experience

Or, the moment when Netflix jumped the shark.

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Interface design is copywriting

Kind of impossible to separate the skills of interface design and copywriting.

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5 Reasons why Google+ is interesting UI.

The Google+ launch has been very positive for Google so far. I think it’s interesting from a UI standpoint for several reasons: 1. Andy Hertzfeld is lead Designer. This surprised a lot of people. Andy Hertzfeld is one of the original Apple Macintosh team members and is the lead designer of Google+, focusing on the […]

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Writing Microcopy

The fastest way to improve your interface is to improve your copy-writing.

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Demystifying Interaction Design

If interaction design isn’t about supporting and influencing behavior…then what exactly are you doing?

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Should designers optimize for page views…or user experience?

An interesting quote from Facebook’s founder Mark Zuckerberg, when asked if Facebook’s news feed feature, which aggregates disparate profile information into a single view, reduces page views (and presumably advertising revenue).

“our thinking is that if we give people more controls, they can share more information. As people shared more and more information, Facebook found that it creates a more component experience that brings them back to Facebook more often. Page views and traffic went up 50% within weeks of the launch of the news feed.”

Wow, that stat is amazing. A simple interface design feature, thought (by traditional thinking) to decrease page views, actually increased them and fast.

Facebook vs. MySpace pageviews

Page Views vs. User Experience

Zuckerberg’s response underlines a real distinction between the old page view approach to the Web and the new user experience approach. The difference lies in what you optimize for…

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On Increasingly Sophisticated Social Interfaces

In many circles you hear the call of software designers saying “Less is more”. In theory this is a good rallying call, getting designers to really think about each and every feature they add. But in practice it isn’t necessarily true that taking features out of a product, or not adding features to a product, makes it any better. Sometimes, more is more.

This is especially true in social interfaces that model complex social interactions. In some cases there is just no way around it: human relationships are complex and so whatever view we offer into them must have some complexity as well. That doesn’t mean they should be hard-to-use, it just means that they communicate sophisticated information.

Take the reviews on Amazon.com. For years Amazon’s interface showed the average review, so viewers could tell the general mood surrounding a book. If it was a 5 star or a 1 star book, then that would be instantly recognizable.

But over time it became clear that the rating system had a fault: if the average rating was somewhere in the middle, say 3.5 stars, it was unclear whether it was just a dull book that most people rated as mediocre or if it was a polarizing book that half the people rated 5 and half the people rated 1. A political book, for example, usually polarizes.

So the review interface could be made more sophisticated, showing more information about how the reviews for a particular book were distributed. Amazon came up with a nice interface for this…

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Announcing the Publishing 2.0 Redesign

It’s not everyday that you get to redesign one of your favorites sites, so I’m very happy to announce that Bokardo Design’s first release is the redesign of Publishing 2.0. I’ve long been a reader of Scott Karp’s blog about the massive changes in publishing, advertising, and social media. It’s one of the blogs that kind of sits at the fringe of what I do, not directly about design but surely about the topics that are important to designers of new media. Scott’s handle on the big picture of forces in and around publishing have been incredibly insightful for me over the past year as newspapers have come under immense pressure from blogs and other disruptive media.

(We actually released it live last week, but I was away giving a talk on Social Design at UXWeek and couldn’t squeeze in the time to write it up until now)

Publishing 2.0

Publishing2 was a great project for Bokardo Design because it dealt with a load of social features (being a blog and all). This was both a blessing and a curse, as getting the social features into the site was fun but also difficult because of dealing with so many Wordpress plugins working at once. We tried hard to get lots of useful features without cluttering up the interface. We consciously fought feature creep and tried to keep the site as personally valuable as possible. One way we did this was to use a plugin that allows folks to follow the comment stream of a blog post whether or not they actually comment on it themselves. Scott’s audience tends to comment in-depth, and they often provide serious insight in the comments. (I hope to add this feature to Bokardo in the near future)

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